Who owns sixt




















There is no standstill at SIXT. As soon as a decision is made, all participants do their utmost to achieve the targeted goal. This makes working here very vivacious, varied and exciting for me.

It never is boring. And at the end of every day, you feel like you have really been able to achieve something. During my trainee program, I had the opportunity to work in different cities in Germany. Promoting activities for the sustainable and socially responsible actions of the company and its employees is part of our self-image, our mission statement and our value system at SIXT.

The issues of energy and environment, as well as volunteering and supporting charitable causes are at the centre of our activities. German English. Your browser does not support HTML5 video. In his statement, Erich Sixt, Chairman of the Supervisory Board, makes clear how important the customer truly is: The fact that the focus is always on the customer is demonstrated by SIXT with its user-centered products — that are all now integrated in a single app.

All in just one app. SIXT app. Find more information and download. More Visit website. Visit website Back. Find out more here. Back Visit website. Visit website.

Dramatic demise before the new start Martin Sixt passed away in May SIXT adds vans and trucks to the fleet The company began to offer clients not only rental cars, but also the possibility to rent a van or truck. SIXT offers mobile solutions SIXT was the first worldwide car rental company to offer booking via iPhone, adapting itself to the changing mobility needs of customers.

The fourth generation Alexander Sixt assumed control of corporate development, and Konstantin Sixt took responsibility for the entire Internet business, which is of vital importance for SIXT.

Congratulations, SIXT! Get in! Internationalization of myDriver The transfer service provider myDriver expanded internationally to several European cities. Alexa, rent my dream car at SIXT! SIXT has developed a completely flexible, monthly cancelable all-inclusive car subscription In response to changing mobility needs SIXT launched in June a completely flexible car subscription with numerous inclusive services and without long contract periods.

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Hot Property. Times Events. Times Store. Facebook Twitter Show more sharing options Share Close extra sharing options. Sixt Rent-a-car has grown to be the fourth-biggest car rental company in the U.

At the same time that money was tight, interest debt went up by 30 percent amounting at DM 52 million. Sixt stock lost ground, and the company's capital base began to diminish. Confronting this situation, Erich Sixt restructured his empire. Sixt sold off his In the s competition among car rental companies grew stiffer.

Within only two years the number of firms competing in the German market went down from 1, to 1, To regain strength, Sixt AG looked for new business partners in the travel industry. Customers who rented a Sixt car earned frequent flyer miles, and Lufthansa customers were able to rent a car when checking in at the airline counter.

Lufthansa's CEO became president of the Sixt board of directors. By the end of Sixt AG had become Germany's number one car rental company in sales; the company credited much of its success to the alliance with Lufthansa.

Sixt also succeeded in targeting business commuters, who accounted for 60 percent of the company's total sales compared with 35 percent on average in the industry. To expand its network ADAC entered a second agreement with Sixt and gained access to the company's stations at the time.

In this way private travelers not otherwise targeted heavily, were referred to Sixt. However, like Europcar, Sixt had to offer its services at fixed prices. Another area of cooperation with ADAC was in providing replacement cars following accidents to ADAC members; replacement cars could be ordered via a hour-emergency line. Besides its strategic partnerships Sixt also kept the stream of its own innovations flowing.

In the company introduced its Sixt SelfService Centers in big city airports where customers were able to rent a car without having to deal with a clerk behind a counter. At the Sixt 'Car-Express-Automat' a customer could rent his car before departure at an automate, using a credit card or Sixt member card, and--after arrival--pick up the key for his rental car at a Sixt key safe.

Not only did waiting in line become obsolete, but the company also saved on personnel. Another experiment was started in the same year together with Deutsche Bahn. The electric car could be reserved when purchasing an ICE ticket at a train station and was picked up at the Sixt office after arrival in Munich or Frankfurt. The electric cars, with a maximum speed of 95 kilometers an hour, ran for about 90 kilometers with a full battery which could be reloaded at any power outlet.

As an additional incentive, the E-mobile could be parked for free in several Munich inner city park houses. Last but not least Sixt continued to create award-winning advertising campaigns with its Hamburg-based agency Jung von Matt.

Distinct and eye-catching ads were placed in Germany's renowned weekly news magazine Der Spiegel. In the second half of the s Sixt AG started expanding aggressively into other countries around the globe. In the first Sixt rental station opened at Vienna airport. The following year, the company expanded into France and Great Britain.

Central booking offices were also established in the United States, Canada, and Australia. A notable partner from the hotel industry was finally found in the American Hilton group.

However, there was at least one party who was not so happy with Sixt's massive international expansion: its license partner Budget Rent A Car. In spring Budget canceled its license agreement with Sixt AG. Budget accused Sixt of having breached their contract by not referring rental car bookings from abroad to Budget and questioned the validity of the sales numbers Sixt reported to the American partner.

Sixt in turn said it understood that the agreement was only valid for customers who were booking a car for abroad from Germany, and referred customers in other European countries to their own rental stations.



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